Omar Yunes , the Sushi Itto Franchisee, won the BFW (Best Franchisee of the World), for his brand’s contribution, held on Dec. 5, 2015. At 21 years old, Yunes became the Japanese Food Chain representative. He’s the owner of 13 franchise units based in Veracruz, Mexico City, as well as Puebla. That represents roughly 10 percent of the units the brand is having.
Yunes was proud to be the only representative. He said the prize is for the 400 employees in the 13 units as well as the management of the brand that allowed them to be innovative. Representatives from 34 nations, including Mexico, Argentina, Italy, France, Brazil, Hungary, and Portugal attended the 2015 BFW edition. The edition evaluated the Franchisee and his network impact in attributes like:
• How much it has changed the network
• The model’s proposed improvements
• Technological contributions
• Implemented savings
• Employees motivation
According to the organizer of BFW Mexico, Diego Elizarrarrás, Yunes also became number one in the national qualifier. He was given the BFW award because he played a significant role in the in the relationship between-franchisee and franchising. Also, Yunes created better policies for information management as well as implementing control boards for helping to have a unit measurement that’s clearer.
The chief executive officer of Sushi Itto, Benjamin Cancelmo, said that they regarded those awards as a demonstration of joint effort in offering their customers an excellent service, hospitality that’s unique, and exceptional taste of quality. Elizarrarás believes that the award reflects a strong sector in the nation that has earned its rightful spot in the international level. The Mexican chapter jury included representatives of the Mexican Franchises Association, Universidad Anáhuac, and entrepreneurs.
Omar Yunes is an investor from Mexico; he represents Sushi Itto. He’s an excellent Franchisee, who has won several BFW competitions, which are held yearly. He has a passion in the business of food. He runs more than 13 franchises that have 400 employees. He has aggressively marketed his products and has significant food industry control. The Yune’s brand has developed a business network that’s strong because of his great leadership.