A Mexican entrepreneur won the Best Franchisee Award at the global competition in 2015. Omar Yunes is a franchisee of Sushi Itto. This is a Japanese restaurant. The competition was held in Italy. It featured contestants from several countries including Portugal, Argentina, Brazil, and Hungary. The franchisees who attended the competition had won the national qualifiers in their respective countries.
They were evaluated according to certain criteria including the contribution to the brand, their influence on the network, and the cost-savings that they had made in the past. Yunes was there to receive the award on behalf of all his employees. He started by saying that he was honored and proud to receive it. Yunes then congratulated all his employees and stated that the prize belonged to them. He also thanked the franchise and the brand for collaborating with him all through.
Diego Elizarraras is the organizer of BFW Mexico. He said that Omar won because he had redefined the relationship between the franchisee and the franchise. He was able to improve the flow of information and to set guidelines that were instrumental in the growth of each unit. Elizarraras was pleased that a Mexican had won the award. It signaled that the country was making good strides in that sector.
Omar said that the award spoke volumes about the efforts that the brand put in place to please customers and serve great food. Ivan Tamer is a franchisee of Prendamex. Ivan won second place in Mexico for the use of new tools to offer a new marketing system. Omar Yunes bought his first franchise when he was only 21 years old. He now has more than a dozen units.
Omar had an excellent year in 2010. He made many of his investments in that year. Yunes acquired five companies in Asturias. He registered Planta de Ideas SA. He bought four condominium complexes valued at 4 million dollars in New York. He also established Yandal SA. This is the parent company that operates the Sushi Itto restaurants that Omar owns. He bought a condo in the Polanco region of the country for 5 million pesos in 2007.